She gave an informative and warm talk that will be a big help when my book sells.
Next week, right?
Her story of getting published was typical in that she was having trouble.
Unique, was her remedy. She pushed herself online, garnering a large list of emailers. This told publishers she had a built in audience even though her genre–psychological thriller–hadn’t been established. Her tenacious marketing proved what she already knew–her book was awesome.
Now, on to some of her advice:
1. do a marketing plan for your book. And not just that non-fiction piece. A plan for the next best-selling book (yours) will go far in demonstrating your seriousness in pursuing publication. MJ even noted an instance when two writers, equally liked by a publisher had them submit a marketing plan as a means of determining the one they would take on. Check out MJ’s site and participate in her every other month online workshop called “Buzz your Book.” She was fabulous at giving participants ,who offered their books as examples, several concrete marketing ideas. I’m sure that was merely a glimpse into what she could do with an indepth teaching situation.
2. She discussed the importance of “staying alive” in publishing. “That’s a minor miracle.” YOu have to be proactive. In coming days I’ll post some of the suggestions MJ offered for specific types of books. In every case, the ideas she came up with could be applied to my book. Yes, the one that’s selling any minute now….
Anyway, if you ever have a chance to spend time with her in any way, I would. She’s got a rich understanding of how this business works and is generous in sharing it with her readers and other writers. A special person.